REBECCA DE FREITAS

The aim of this marketing report was to research ASOS as a brand in detail and assess where their strengths and weaknesses lie. Through this I discovered areas in which the brand can grow and have opportunities within, using marketing models such as PEST reports. This project helped me learn to research brand from a critical market perspective. It also developed my insight into the marketing industry. 

 

This project included the use of Adobe Indesign, Illustrator, Photoshop and Mintel.